AI-generated images are increasingly used in fraudulent claims, fake damage reports, and manipulated product submissions.
This guide explains how to set up a fully automated fraud detection workflow using Zendesk and SnapCall, enabling you to automatically detect suspicious images and trigger live verification when needed.
The goal: eliminate manual fraud triage and introduce real-time automated verification.
Step 1: Create a SnapCall Flow and Enable AI Content Detection
The first step in setting up automated image fraud detection is to configure a dedicated Flow inside SnapCall. This Flow will analyze each image and detect AI-generation patterns automatically.
How to Configure It ?
Log into your SnapCall dashboard
Create a new Flow (recommended name: AI Fraud Detection – Image Analysis)
Enable the feature:
AI Content Detection(see screenshot below)Save and publish the Flow
Once activated, this flow becomes your automated fraud detection engine. Each submitted picture is analyzed and assigned a risk score, and SnapCall automatically updates the Zendesk ticket with the following tag: snapcall_likely_ai (when applicable).
This enables automated fraud scoring directly within your support workflow, helping your team quickly identify potentially AI-generated or suspicious images without manual review.
Step 2: Configure Automatic Attachment Analysis in Zendesk
You will then need to configure Zendesk to automatically forward ticket attachments to SnapCall for real-time AI analysis. This ensures every image submitted by a customer is automatically screened for fraud risk — without requiring any manual action from your support team.
SnapCall provides a detailed setup guide here:
This article explains how to configure:
The Zendesk webhook
The trigger that sends attachments automatically
The JSON payload required for analysis
The optional Flow token for advanced AI processing
Step 3: Create a Zendesk Trigger Based on the AI Risk Tag
Once AI Content Detection is active and SnapCall is automatically tagging tickets (snapcall_likely_ai), the next step is to configure automated escalation inside Zendesk. This step ensures that high-risk cases trigger live verification automatically.
In Zendesk, from the Admin Center, go to Triggers and create a new Zendesk trigger with the following conditions and actions:
This means that when the tag snapcall_likely_ai is added to a ticket (indicating that at least one submitted media is suspected to be AI-generated), a trigger can send a notification to the customer requesting a new capture.
In this case, a SnapCall link can be automatically sent to the customer so they can submit new visual content, helping to ensure authenticity and improve verification reliability.